Definitions of development are the systematic use of scientific and technical knowledge to meet specific objectives or requirements. An extension of the theoretical or practical aspects of a concept, design, discovery or invention.
Development is a series of steps that includes the conceptualization, design, development and marketing of newly created or newly re branded goods or services. The objective of product development is to cultivate, maintain and increase a company’s market share by satisfying a consumer demand. Not every product will appeal to every customer or client base, so defining the target market for a product is a critical component that must take place early in the product development process. Quantitative market research should be conducted at all phases of the design process, including before the product or service is conceived, while the product is being designed and after the product has been launched.
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